The proof is in the pudding as they say


SOE logo brochure design invite design

Spirit of Entrepreneurship

An annual event organised by the GMIT Innovation in Business Centre, the Spirit of Entrepreneurship event with its theme of 'Inspiration, Imagination & Innovation’ regularly attracts over 400 attendees from all areas of business, including start-ups, investors, venture capitalists, established businesses, exporters and high profile speakers such as Sean Gallagher of Dragon's Den and Niall Harbison of Simply Zesty.

My goal in this project was to create a brand identity which would symbolically represent the event and IiBc's contribution to supporting and encouraging such an entrepreneurial spirit. The chosen concept was a dynamic star symbol which consists of vibrant, multi-coloured triangular shapes that depict the ever-changing, diverse make up of a successful entrepreneur. The fluid, curved motion of these shapes embody the constant change and innnovation that is required, while the open edged corners represent the variety of fresh and exciting new experiences that inevitably follow.

Design Solutions

  • Creative Consulting
  • Branding
  • Logo Design
  • Brochure Design
  • Invite Design

I have had great pleasure to engage with Sheena last year during my stint as the Innovation in Business Centre Manager at the Galway-Mayo Institute of Technology. I was very impressed with Sheena's work ethic, her thorough understanding of the brief, her creativity and outstanding attention to detail...Her work speaks for itself, but I would also commend Sheena on her professionalism, she has been delightful to deal with and very accommodating overall

Helena Deane - IiBC Manager


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